I'm a designer, focused primarily on brand identity at Rivers Agency. In my spare time, I love learning about neuroscience, behavioral psychology, and designing my silly party game, Minimum Wager.
With all the gobs of content thrown in our face every day, it's more important than ever that brands tell stories that are not only clear, but memorable. When it looks good, it proves we have our shit together, but that's not enough anymore. We need to entertain people, make them laugh, and pull at their heart strings a bit.
Distinctiveness can take courage. What is your brand afraid to do to stand out?
Talk to me about it
